Craft a flavorful Ricola hard candy that captivates and lingers in the heart of younger consumers!

Create a new hard candy that will address at least one need (Joy & Indulgence OR Energize & Boost) and that will complement Ricola’s existing candies to attract younger consumers. This challenge is all about product innovation. You can innovate on various aspects, so think about packaging, candy format, textures, flavors, experience etc.

Craft a flavorful Ricola hard candy that captivates and lingers in the heart of younger consumers!

Create a new hard candy that will address at least one need (Joy & Indulgence OR Energize & Boost) and that will complement Ricola’s existing candies to attract younger consumers. This challenge is all about product innovation. You can innovate on various aspects, so think about packaging, candy format, textures, flavors, experience etc.

Design a convenient and unique breakfast item for busy mornings that will make a splash in the frozen aisle!

Together with Smithfield Foods, we're on the hunt for the next big thing in frozen breakfast innovation, and this time, we're bringing home "the bacon"! Get ready to cook up a storm with your pork-inspired frozen breakfast creation. Join us as we revolutionize the morning mealtime experience!"